Email Marketing

An email newsletter is a cost effective way to maintain contact with your clients and/or prospects.

Unless you continually follow up with clients and prospects, they'll soon forget about you. But it is nearly impossible to phone or write to each and every one of them every week!

A properly implemented email newsletter achieves the same goal - keeping you in the back of their minds in an unobtrusive way. This constant contact makes these recipients more likely to think of you when they need a product or service like yours and helps to turn prospects into customers and customers into repeat sales.

An email newsletter:

• Will keep you in front of your current and potential customers
• Allow you to credibly and subtly promote new or existing products or services
• Shows that you are an industry expert
• Is a cost effective form of advertising & marketing
• Is a fast way to deliver information
• Is environmentally friendly
• Is a personlised form of marketing

Opt - in or permission email newsletters are a fast, effective and inexpensive way to promote your business to existing and potential customers.

	The last Performance Enhancing Eating enewsletter I put out through Melissa has had sensational feedback with several job prospects that have come out of it as well as tonnes of emails from people who loved it and were encouraged by the 'sensible approach'. It also jogged a few peoples memories to enquire about food coaching or workplace presentations. Several people mentioned that it was spooky as they had just been thinking about me and I guess it really has reminded me the value of putting myself in front of potential customers in a helpful way and inserting gentle reminders about my services. I love the fact that Melissa is so proactive about me getting my site to be profitable which I will be launching that shopping cart very soon, I am a classic procrastinator because I am always worried that what I am sending out isn't good enough and I appreciate that Melissa gently but consistently prods me to get things in, if not for her my newsletter would be out only twice a year!
	Sherry Clewlow Foodlovers Workshop www.foodloversworkshop.com

Email Newsletter Portfolio